What Is the Role?
We are looking for an experienced Inbound/Outbound Marketing Specialist who will lead our marketing efforts. You will be responsible for planning and executing marketing campaigns to attract and engage customers. This is a critical position as our marketing efforts play a key role in our business growth.
About You
We are especially interested in finding marketers with experience in both inbound and outbound marketing strategies. You should have a strong understanding of digital marketing, SEO, email marketing, and social media. Experience with marketing automation tools and CRM systems is preferred. Above all, you should be creative, analytical, and results-driven.
Your Role
You will be responsible for developing and executing marketing campaigns that drive traffic, engagement, and conversions. Your primary focus will be on creating and optimizing content, managing marketing channels, and analyzing performance data. You will work closely with other teams to ensure cohesive messaging and strategy.
Responsibilities
- Develop and execute inbound and outbound marketing campaigns.
- Create and optimize content for various marketing channels.
- Manage and grow social media presence.
- Implement SEO strategies to improve search rankings.
- Analyze marketing performance data and make recommendations.
- Manage email marketing campaigns and customer segmentation.
- Collaborate with sales and product teams to align marketing efforts.
Requirements
- Proven experience as a Marketing Specialist or similar role.
- Strong understanding of digital marketing, SEO, and social media.
- Experience with marketing automation tools and CRM systems.
- Excellent communication and writing skills.
- Analytical mindset and ability to interpret data.
- Creative thinking and problem-solving skills.
- Ability to work independently and as part of a team.
We Offer You
- Competitive salary package.
- Paid leave and holidays.
- Opportunities for work from home (WFH).
- Medical insurance and allowances.
- Professional development and training opportunities.
- Collaborative and supportive work environment.
- Regular team-building activities and events.
